Panel Video - Blonde Frog on Marketing your RPG

Moderator: Rachel Ventura

This will be a Q&A Panel with Blonde Frog from Frog God Games on some tips and techniques to market your RPG on social media sites and crowd funding platforms. We’ll discuss best practice for G+, Facebook, Twitter, Kickstarter, Blogs, and more plus ways to advertise on a budget.

About Blonde Frog

Rachel Ventura is the Vice President of Sales & Marketing with Frog God Games ( She started gaming at the age of 6 when her older brother needed a rogue elf to play in his dungeon. Although her experience at that point mostly involved her searching for shinnies her gaming style did evolve from table-top to LARPing to card games. Now a mother of twins, strategy games are much more her style.

She has a Bachelor of Science Degree in Mathematics where she worked as an actuary for a few years before moving into marketing. Her stint as an online marketing manager for a large publishing company paved the way for her to become a social media marketing director for her own company. She is a woman of many talents anywhere from training wolves for movies to teaching scrapbooking at Gen Con for SPA events.

Her Navy husband who she met at Gen Con in ’97 literally keeps sweeping her off her feet as they move coast to coast every few years. They now reside in Washington State with their daughters and two dogs: Gin & Tonic.